As the calendar changes from summer to fall, its time to refocus your energy on your fourth-quarter objectives. One great way to do this is to build or rebuild your pipeline of prospects.
As Ive said many times, it doesnt pay to go solo, even if youre a “solopreneur.” One proven way to build your business is to reach out to people who can help you. In fact, thats what I did in order to create this weeks Tip! I got in touch with five colleagues who work with business owners and asked for their #1 piece of advice on networking.
Meet people face to face. By giving your clients a chance to connect a face with a voice, youll be more memorable than if you limit yourself to phone communication, says Michael Katz, a marketing advisor who specializes in helping solo professionals develop a clear niche. Commit to one coffee or lunch per week and youll have 50 meetings under your belt by the end of the year. BluePenguinDevelopment.com.